From Idea to Project

A program that encourages students to think like entrepreneurs: from a problem to an idea and a solution, all the way to a project. Students follow a complete path: problem → idea → solution → audience → business model → marketing → project.

Program structure

• 22 sessions of 4 academic hours each (88 hours)
• 2 educational tours of 6 academic hours each (12 hours), spread across the program to visit real workplaces
• Total: 100 academic hours

How do students learn?

Watch, apply, try – and learn: theory and foundations, hands-on training, individual and group practice, exercises and tasks, simulations of real work situations, and a final project. Students are active partners in learning, not just listeners.

What do students gain?

Beyond the professional skill: responsibility, self-confidence, teamwork, problem solving, time management, communication, initiative and practical thinking.

Goals

• Entrepreneurial thinking
• Developing ideas
• Market research
• Target audience
• Business model
• Pricing
• Marketing and sales
• Pitching to an audience
• Building a final project